Chris Dickerson is a Pennsylvania-based wedding videographer known for his timeless, modern style. He wanted a brand that felt elevated and professional while still feeling personal—something that reflected his thoughtful process and clean aesthetic. We built a refined visual identity around his initials, creating a bold yet minimal mark with a subtle nod to vintage film. A neutral color palette, accented with soft lavender, brings in a romantic, emotional tone that speaks to his work and audience.
The result is a sophisticated, versatile brand that positions Chris as an expert while staying true to his personality and approach.
MOCKUPS & MERCHANDISE
To help Chris envision how his brand could live beyond the screen, I created a variety of mockups showcasing the identity in real-world contexts. For small businesses, merchandise and branded materials offer an opportunity to build recognition and deepen connection with their audience. These visuals bring the brand to life and highlight its versatility across touchpoints.
IMAGE CURATION
To help build a cohesive visual foundation, we curated a gallery of high-quality, rights-cleared imagery that reflects the brand’s tone and themes. This starter library serves as an aligned content resource the founder can draw from as the brand grows, ensuring visual consistency across platforms.
