Lilly Pulitzer Email Design
Lilly Pulitzer is a resort-wear brand that celebrates print, optimism, and all things sunshine. As the Creative Content Design Supervisor, I design all corporate emails, which continue to be our top revenue driving platform.
Rue La La Creative Content
Rue La La is a flash sale site with a daily curation of high-end fashion and home boutiques. As a Senior Designer, I led a team of four junior designers responsible for creating all home and promotional creative.
Occasionally, brands would require a full spotlight page that remained onsite longer than the standard boutiques.
These campaigns required further collaboration with merchants and brand partners to ensure an immersive user experience and high conversion.